Spring 2010 Preview Shoe LIne

Spring Preview: Jellypop Reported by Lindsay E. Sammon of WWD.
Jellypop footwear is looking to sweeten spring for trend-loving teens everywhere. The newest brand to join the portfolio of footwear brands run by Irwindale, Calif.-based EDL has also wooed retailers — mainly department stores — with price points between $39 and $69.

The styles, targeted toward teenagers and college students, include wedge platforms, multi-strap sandals, thongs and ballet flats adorned with flowers, metallic trim and beading.
The gals at SoHo think these shoes are pretty cute with a great price point. Why just for teens? I say "If the shoe fits, wear it !"
SoHo Accessories

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